Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs | Thalia

V 1999 godu togda eshche molodaya kompaniya Google vnedrila sistemu OKR (Objectives and Key Results). Metodiku predlozhil Dzhon Dorr — teper' uzhe legendarnyj venchurnyj investor, uznav o nej ot ee sozdatelya — soosnovatelya Intel Endi Grouva. Kniga Dzhona Dorra 'Izmeryajte samoe vazhnoe. Kak Google, Intel i drugie kompanii dobivayutsya rosta s pomoshch'yu OKR' — prakticheskij putevoditel' po algoritmu, kotoryj pomozhet ne tol'ko uspeshno upravlyat' proektami, no i razbudit' v sotrudnikah tvorcheskuyu energiyu i strast' k novatorstvu. 'Blagodarya OKR nasha bezumnaya supercel' — organizovat' vsyu imeyushchuyusya v mire informaciyu — stala dostizhimoj', — govorit Larri Pejdzh, CEO Alphabet i soosnovatel' Google. Sejchas sistemu ispol'zuyut BMW, Disney, Exxon, Samsung — vospol'zujtes' etim instrumentom, chtoby otvetit' na dva samyh glavnyh voprosa, kotorye mozhet zadat' sebe kompaniya: chego my hotim dobit'sya i kak my eto sdelaem.

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